About Atlanta
Atlanta is a city on the up. This spectacular southern city is one of those places that offers something for just about everyone. No matter whether you favor fine dining or outdoor recreation, professional sports or arts and culture, you’ll find much to enjoy in the capital of Georgia.
It’s a city with a ton of history to boast as well. From the Civil War to the Civil Rights movement of the 1960s, this city was influenced by greats like Martin Luther King Jr. and more. In all, Atlanta has much to say.
And with Atlanta home to a culturally diverse population, not to mention plenty of transplants from around the country, it’s a wonderful place to hold a focus group. So regardless of what sort of market insights you’re trying to gather, here’s how to make sure your focus group delivers useful information and results.
Focus Group Location Options in Atlanta
Arranging even a small focus group can be quite a feat of organization. Happily, with some help from some of Atlanta’s best, the entire planning process can be a whole lot easier.
- Caterers
It’s hard to focus on an empty stomach, so if you need to keep your focus group participants fed, compare menus and packages from the best Atlanta caterers. Whether you just need light snacks or gourmet meals, you’ll find something to suit.
- Equipment Suppliers
If you need extra equipment for your Atlanta focus group location, check out the catalogs of the best equipment rental companies. They can offer chairs, tables, lighting supplies, and just about everything you need to stage a seamless event.
- AV Rentals
You might also need some additional AV equipment for the space you book, such as a quality sound system or a big-screen display. Compare Atlanta AV rental companies to find out what’s available.
Focus Group Location Companies in Atlanta
Need some help ensuring that your focus group runs smoothly from start to finish? Check out what these Atlanta businesses have to offer.
- TLC Rents
If you need extra equipment to create the perfect Atlanta focus group location, chances are you’ll find what you need at TLC Rents. This company offers a huge range of event supplies and equipment, including tables, chairs, lighting gear, AV systems, and much more.
- Proof of the Pudding
This popular Atlanta catering service aims to deliver a sensational culinary experience every time. With a range of packaged meals and platters available, Proof of the Pudding can ensure that your focus group participants remain well fed and focused. Chef Vagn Nielsen received a lifetime achievement award in 2021 for over 50 years of service and dedication to the city.
- All Event Rental Atlanta
Need some extra equipment to ensure that your Atlanta focus group space functions perfectly? With over 50 years of experience, All Event Rental Atlanta offers AV equipment, furniture, catering gear, and more, helping you create the ideal space for your event.
Pros and Cons of Focus Group Locations in Atlanta
Should you hold a focus group in Atlanta, GA? Consider the pros and cons first.
Advantages
- Great food
Atlanta offers a diverse range of restaurants serving up delicious cuisine from all over the globe, and the city is also home to a host of quality corporate catering services.
- Strong jobs market
With its thriving economy and abundant employment opportunities, Atlanta is a great place to do business.
- Hartsfield-Jackson International Airport
Atlanta’s airport is one of the busiest anywhere in the world. If you need any special guests to fly in for your focus group from interstate or further afield, you’re in the perfect location.
- Wide range of venues
In a city as big as this, you’ll find a huge range of Atlanta focus group locations to choose from.
- Diversity
Atlanta is quite a culturally diverse city, so you can expect to access a wide range of different opinions and perspectives during your focus group.
Disadvantages
- Summers can be brutal
Atlanta’s summers are notoriously hot and humid. Make sure any Atlanta focus group location you choose has an effective air conditioning system in place.
- Traffic can be frustrating
Traffic congestion is a major problem in Atlanta, so keep travel times in mind when choosing an Atlanta focus group location.
- Public transport
The city also isn’t known for its reliable public transport, which is another factor to consider when comparing focus group venues and their ease of access.
- The city is huge
Atlanta covers a huge geographical area, so getting from A to B in this city often doesn’t happen quickly.
- Becoming increasingly expensive
While the cost of living in Atlanta is generally considered to be relatively low, it is on the rise. As a result, booking any sort of meeting space in the city is becoming increasingly expensive.
Famous Locations in Atlanta
- Georgia Aquarium
Admire all manner of beautiful aquatic creatures at this much-loved family attraction. Dive with sharks, enjoy a dolphin encounter or get up close and personal with adorable penguins – the underwater experience you have is entirely up to you.
- Atlanta Botanical Garden
This 30-acre garden in Midtown is overflowing with a wide range of memorable nature experiences. Highlights include the enchanting Children’s Garden and the treetop Canopy Walk, not to mention just slowing down and letting the serenity overwhelm you.
- Martin Luther King Jr. National Historic Park
From the King Center and historic Ebenezer Baptist Church to the childhood home of Dr. King, this national historic park encompasses several sites of significance throughout Atlanta. Find out what shaped the famous leader of the civil rights movement and how he changed the world.